DHL Bulleting Hong Kong

DHL scoops Hong Kong's first Grand EFFIE

DHL's "All the Way" advertising campaign has won big at the 2008 EFFIE Awards. In addition to the Gold Award, DHL has also achieved the first ever Grand EFFIE Award in the award's 5-year history in Hong Kong for outstanding results-driven and creative marketing.

The Grand EFFIE Award, considered as the Oscar of the international advertising industry, is granted to only the most exceptional among Gold winners and cements DHL's position as a leader in marketing.

Organized by the New York American Marketing Association since 1968, the EFFIE Awards this year emphasized the importance of concrete results and client-agency collaboration.







	Ms. Anita Lai (3rd from left), Marketing Communications Manager, DHL Express Hong Kong and Ms. Mandy Au Yeung (middle) Marketing Communications Specialist, DHL Express Hong Kong, together with advertising agency received the Gold and Grand EFFIE Awards.			DHL scoops Hong Kong's first Grand EFFIE DHL's "All the Way" advertising campaign has won big at the 2008 EFFIE Awards. In addition to the Gold Award, DHL has also achieved the first ever Grand EFFIE Award in the award's 5-year history in Hong Kong for outstanding results-driven and creative marketing. The Grand EFFIE Award, considered as the Oscar of the international advertising industry, is granted to only the most exceptional among Gold winners and cements DHL's position as a leader in marketing. Organized by the New York American Marketing Association since 1968, the EFFIE Awards this year emphasized the importance of concrete results and client-agency collaboration.